|  | | |  Tetley’s sponsored former rugby star Jeremy Guscott on an 800-mile Trek around the UK. Tetley’s chose us because of our expertise, having organised many of Ian Botham’s infamous walks.
The month-long event raised £250,000 for Leukaemia Research. Gareth Roberts, Sponsorship Manager for Tetley’s, said:
"“The experience of Leukaemia Research in event management, route & logistic planning plus their resource of volunteers acting as crew and collectors, contributed significantly to the success of the Tetley's Trek.
Through their extensive network of supporters we were able to expose our brand to huge new audiences. The extensive media coverage gained on national and local TV and Radio and the exposure gained through the national and regional press equated to an approximate media value of over £380,000”."
To find out more about your own bespoke event, or for sponsorship opportunities, contact companies@lrf.org.uk |
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